5 tips for making an assertive and effective remote sale!
Perhaps “home office” is one of the expressions you have heard the most in these two years combined with social isolation, isn't it? But what about remote sales, where do they fit that explanation? You may have also heard about it, but aren't you confusing it with e-commerce? O Remote work it had its conceptualization and application expanded and, perhaps for this reason, remote selling may still be something very related to online business, but that's not all.
Understanding how your commercial activity can be carried out without necessarily needing an immutable physical space for this is part of the arms of remote selling, but there is much more. Come check out our content and some tips for making an effective remote sale!
Remote selling and traditional selling: what's the difference between them?
Explaining these two sales models separately may not be as interesting as tracing a joint parameter about both. If the conventional sale is the one carried out by the employee on the premises of a company, in a personal way, the remote sale is one that may well be carried out outside and beyond that professional physical space.
Digital transformation and remote selling
With the constant digital innovation that the world has experienced, it is no more than plausible that companies follow the same path, and that is why online sales of products and services through e-commerce, social networks or even video calls are much more widespread than before, and even preferred by many. The concern, then, became about safe and effective closing of these remote sales. Of course, e-commerce companies have secure websites that record the entire sales process, but what about when you are an entrepreneur and don't have a website to sell your services? Some accountants, lawyers, teachers, and the like have to work in different forms of Closing of sales, with smart contracts, digital signatures, etc.
The importance of remote selling for your business
The pandemic necessarily implemented the remote work system, and at the beginning this may have been an unprecedented challenge, but after a while in this routine, people not only got used to it but also noticed other advantages such as:
- higher productivity: remote work increases productivity and, as a result, less time is spent on long meetings, interruptions, etc.;
- cost reduction: both for the company that invests and allows the home office and also for the employee who executes it, the expenses are much lower on travel, for example, and in large centers the less time spent in traffic, the more time there is to perform their usual function. There is also the possibility of hiring employees from other locations without this being a problem;
- optimized geographical reach: it may be that your company wants to expand, so selling to other regions and even countries can be quite interesting, and this is essentially a remote sale;
- lower employee stress levels.
It is important to note that any job market function can count on the assistance of remote selling, and you can even optimize it with professionals trained only for that purpose - the remote seller.
Boost your remote selling process
Over half of workers prefer to work remotely. But how to ensure that the commercial part of the job (whether through a team or a professional) performs better in remote sales? It sounds complicated, but it's actually pretty simple. Follow our tips to ensure interesting results in remote sales.
1. Invest in digital marketing
Since communication is important, it is necessary to find the best ways to do it, and with a trained digital marketing team that's possible. Excellent, well-planned, and well-executed oral and written communication when interacting with customers is essential to initiate remote sales strategies.
2. Invest in a management system
Organize sales demands, define flows of jobs as well as delimited negotiation possibilities will be interesting for a more assertive and effective remote sale.
3. Promote constant training
Professionals who work with remote selling need professional improvement and continuing education about new technologies and ways to better connect with the consumer, as well as about the products and services they offer. Adding value to the product offered also comes from there. The study must be constant in any profession and at all stages of the process. The marketing team, for example, can assist in this training by passing on efficient cohesion techniques and copywriter methods.
4. Contract automation
Well, the most important part that really shows if all the other strategies adopted are sufficient is the Closing of the deal. Before, it was impossible not to have to travel for your client to sign a contract at a notary office, for example, to be valid. Nowadays, besides being archaic, this is no longer necessary to prove the legal validity of a document and its signature. Have you ever considered investing in contract automation? Create, edit, and store documents and contracts in online environments, for example, save the employee the trouble of having to go to the company to get a document template to then add the particularities of their business. And if that's possible, Signing documents remotely is also super feasible, practical and totally secure. The virtual contract can be validated by all the parties that participate in it in a virtual environment, simply by choosing which electronic signature platform you will use, upload the contract and, after simple steps, finalize the signing of the document. Clicksign has already made a Tutorial on how to sign documents with a digital certificate which will be very useful to you.
5. Pay attention to the after-sales
Finalizing the sale does not mean that your relationship with the consumer is also terminated. Quite the contrary: it is at that moment that the loyalty of that customer it can happen. If you offered your product or service as being of quality, it is expected to be true. If you fired email marketing before the remote sale, after that it will also happen. Maintaining communication with your consumer is important to make them feel important to your business and not only was the sale the goal. In fact, customer prospecting can take place both in pre-sales and post-sales: if your consumer speaks highly of you and the technological tools you use (electronic signature, for example), many others may be interested in the product or service and in the treatment.com Clicksign you have the autonomy to handle your business even in times when everything seems more complicated. Remote living is an upgrade in your company, not the other way around, and we can help you take that step forward.
