4D Fluxonomy
To understand the concept of 4D Fluxonomy, it is important to realize that human beings live in constant transformation. Change opinions, ideas, and plans frequently. How can we expect that this behavior will not change equally with technology? The world is perhaps going through its biggest and most frenetic transition. The internet, markets, and businesses revolve around an increasing turnover.
4D flowxonomy, in itself, speaks volumes about this issue. The creator of this concept, Lala Deheinzelin, believes that by equating networks with real life, things happen much more instantaneously and exponentially. The great challenge is precisely to deal with this unrestrained advance. Because of the frequent flow of things, it is necessary to think about the long term, to foresee possible adjustments and reinventions in the market.
In this scenario, Lala Deheinzelin transcends the parameters of businesses that are strictly focused on profitability and results. According to her, to reach this level of professional return, it is necessary to integrate the entire corporate ecosystem and develop actions followed by clear and predictable consequences. The result is your entire business schedule being successful. But what actions will you take to get there? What factors and what philosophy will support your proposal in this tide of competitiveness?
In a simpler way, Fluxonomy 4D covers not only the compensation of the entire program designed by your company. The collective determines a large part of the results, because it directly implies the way in which your brand will be viewed by the consumer and its employees. Therefore, the economy is not based solely on rationing expenses, sales strategy, or management change. It says a lot about the way you work, the people who are involved in this process, your structure, and your philosophies in the market.
4D flowxonomy in practice
One of the most obvious examples given by Lola is Wikipedia. The system comprises a network that consists of the creative economy (knowledge of each user), the shared economy (the computer itself) and the collaborative economy (actions developed together).
Therefore, in this practical view of flowxonomy linked to technology, its benefits promise to make the entire functional routine of your site as flexible as possible. With it, it is possible to fully share the infrastructure, as well as to use mobile devices for general administration. In addition, Lala emphasizes that the best bet for success is communication. “Successful enterprises dedicate 40% to 50% of their time to communication processes,” says the author.
Thus, four axes that converge in the flowonomy ecosystem stand out. These axes can be defined as:
Creative economy
- Intangible, that is, one that is neither touched nor consumed. It relates to idealism, culture based on the experience of the community invested in the project. It is all the input that your company will receive to build and develop its own identity.
Sharing economy
- It concerns all infrastructure used and the distribution of spaces and materials, developing a flexible and sustainable corporate environment. It is this economic flow that uses API technology to integrate one system into another. In addition to enriching connectivity in every way.
Collaborative economy
- Ideas, initiatives and diversified management, enhancing the input of the project in question. It is from here that your business gains support from segments that identify with your creative economy.
Multivalor economics
- Set of profitable or unprofitable results, which permeate all dimensions of flowonomy, from idealization to monetization. It is the gross amount that your company moves, without prioritizing just profitability. Being just one of the flows in the ecosystem, multivalor alone will never guarantee the performance of all other corporate sectors.
A little more about 4D Fluxonomy
In this context, 4D flowxonomy works as a series of events that result in others. First, the philosophy behind the business, resulting in the connectivity of these ideologies, which results in the web of new ideas. This is where the axis of material, of profitability, of the analysis of expenses and earnings appears.
Thus, the philosophy of the four demands of the flow prioritizes, above all, a total integration of sales, business, and practicality. This type of combination of technological tools is not only aimed at financial returns. On the contrary, expanding the potential of their platforms becomes increasingly necessary to avoid stagnation. Confirming proximity between consumer and company has lately been the best bet for the corporate world.
In this format, 4D flowxonomy exists primarily to remind the market that the factor that underpins each field is not just monetization. It is currently necessary to expand our horizons and be aware that the entire ecosystem of a company is a type of economy. This thinking style allows us to develop logistics and better predict all trends.
The culture of the economies of the future
In a Ted Talk in which Lala Deheinzelin participates, she discusses a bit about the current culture that society is based on. According to her, the resources for success are endless! However, the marketing sphere always hurts when prioritizing material and scarcity. He argues that he has become accustomed to measuring performance by physical things, dispensing with dialectical and intangible potentials; which hinders the ideological evolution of projects.
Another point of view she presented is that this way of looking at the facts shapes the entire experience. Before focusing on what you can't see, most entrepreneurs waste energy on what their business lacks. Because of this, Lala explains that expanding the mind to new possibilities is not just investing in the success of the project itself, it is exercising a new culture to adapt to the technological era. Things on the networks are very idealized: without mentally going further, it is not possible to keep up with all the variants.
To equate this issue with an example, Lala says it's like throwing a rock in the air, followed by a bird. The rock, in theory, can be expected to process where it will fall. As for the bird, when it is launched, it cannot be certain what it will do next. She uses this reference to the bird to compare with her own internet trends. In such a free and unpredictable way, it becomes difficult to keep up with its changes, reformulations, and trends. Fluxonomy helps with this management.
Clicksign and 4D Fluxonomy
Since Clicksign loves to pursue all technology trends, flowonomy would be no different. Using the famous APIs, the electronic signature platform is able to integrate its functions with the tools of its clients' platforms. This process corresponds to the second flow of the economy: shared. It allows several people who are part of this management to have access to the tools on a single platform, wherever they are. In this way, your platform now performs an integral function when it comes to receptivity, management, practicality, and efficiency.
One of the partners that Clicksign gained, from this experience, was CRMThink, which integrated its Bitrix24 platform with Clicksign. It is in view of this aspect that CRMThink declares that it is developing its sales intelligence: reconciling all the needs of consumers and managers who participate in the Bitrix24 platform, with a new broad and powerful technology.
Aiming at internal optimization, CRMThink recognized the importance of always being attentive to the daily routine. It is always necessary to prefer that internal sectors grow together with sales efficiency and gestational understanding.
The Clicksign and CRMThink integration
In addition, this integration was based on the need to keep up with trends. Realizing that electronic signatures in a very simple way provide a great income in the procedures of other companies, it became an objective to expand their own business. The numerous advantages that this integration consolidates revolve around the ease of closing deals, instantaneity, greater management of these processes, and the shared infrastructure.
In this way, the company will be able to develop internally and externally, able to receive clients in the virtual sector. This type of partnership mainly promotes personalized programming according to their needs, enhancing the experience of both parties. It is also worth noting that with this specific management, it is much easier to have a broad view of all the steps taken. This factor helps with long-term planning and forecasting possible details that require attention.
Thus, Clicksign believes in the assertiveness of 4D Fluxonomy. A company devoid of its other occupations becomes increasingly obsolete when equated with modernity. It is essential to expand, constantly change, reformulate plans and goals according to the changing nature of things. A project scheduled to last five years will have to go through turbulence that you can or cannot predict; and if it is necessary to disassemble that project from scratch to assemble it again and meet the goals.
Sales Intelligence Webinar
So, if you want to hear more about sales intelligence, Clicksign and CRMThink have an invitation for you! On February 11, 2021 (Thursday), at 6:30pm, a conversation will take place between the CEO of CRMThink, Romualdo Silva, and Clicksign. The event will be on the Clicksign YouTube channel and it will be possible to learn a little more about the integration between the Bitrix24 platform and electronic signature. We all wait for you. After all, Clicksign wants to be closer and closer, it's just a click away.
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